Get the Most Out of a Bridal Fair
Filed under Bridal Fairs, Expert Advice, Planningby HCTG Senior Writer Jolene Rae Harrington
So Little Time, So Many Fairs…
When deciding what fairs to attend, start out at www.HereComesTheGuide.com, which lists many California bridal events. Choose a fair in the same geographical area where you’re planning to hold your wedding, in order to meet vendors servicing that region. Talk to your married friends and see which expos they found the most interesting. We suggest attending no more than three fairs, or you risk getting a case of Bridal Fair Burnout.
Not all bridal fairs are alike. “Mega Fairs” are usually held in a spacious hotel ballroom or a convention hall. The upside of these shindigs is volume—you can see the most vendors and options for your buck. The large crowds tend to create an energetic buzz, and there’s a good chance you’ll get caught up in the excitement, too. On the other hand, you may find it a tad overwhelming. In that case, opt for a “Boutique Bridal Fair,” frequently sponsored by a particular location or vendor, like a cake maker or bridal salon. These are usually more leisurely affairs, region-specific, and often quite upscale. Although there are fewer event pros on hand, there are also fewer brides, so you get to spend quality time with the experts. If your reception location happens to sponsor an open house prior to your wedding, then this is a golden opportunity to meet their preferred vendors face-to-face, all in one place. Then there are bridal events that cater to folks with a particular religion, ethnic background or sexual orientation. Vendors at these fairs are familiar with the unique needs of these groups (e.g. special foods, accessories, etc.)
The Bride’s Motto: “Be Prepared”
Just as bridal fairs help you prepare for your wedding, you should properly prepare for the fair. Like a good general drawing up battle plans before engaging his forces, you’ll benefit from your own plan of attack—making a checklist of required services, accessories and design questions will streamline your efforts.
Pre-registering for these events saves you time at check-in, and often a few bucks. Don’t forget to print out directions before you hit the road. Wear comfortable clothes and shoes—you’re going to be doing a lot of walking. Bring a large bag, backpack, or even a carry-on with wheels: you’re going to be grabbing a lot of brochures and free magazines. Pack your checkbook and also some cash. There are usually special sales on items such as jewelry cleaner or cool accessories, and not everyone takes plastic. You’re going to be exchanging business cards, so have a case to keep the ones you hand out and collect. Pre-printed address labels or an address stamp are handy when signing up for mailing lists. Your PDA or appointment book makes for convenient scheduling. Micki Love suggests that brides who have already purchased their gown bring a color swatch along—useful when browsing jewelry, tiaras, and other accoutrements. And although you’ll be snacking at the fair, it’s a good idea to eat a small meal before setting out—it will keep you from wolfing down an excessive number of teriyaki chicken wings and mini-quiches.
The most important thing to bring with you is a companion, someone to bounce ideas off of or keep you from making an impulsive decision you may later regret. Pamela Noxon advises attending one show with a friend or relative, and another with your fiancé. (Giving your husband-to-be the illusion of having input into the wedding will disguise the fact that you’re actually the one calling the shots!)
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