Choosing The Right Wedding White
What are the Many Shades of White?
The names given to colors can be confusing. Here are some of the most commonly used names for white, which are standard in the industry:
Stark White or Bright White
The purest, starkest white almost glows, and is particularly striking against dark skin. It is also the most difficult shade to wear, as it can drain the color from fair and medium skin tones.
This is a beautiful white with a slight pink undertone. In photos and low light, it looks nearly white but adds richness to olive or sallow skin. A slightly deeper version of this shade is sometimes called Rum White.
There is a great deal of variation in shades of ivory, which is the most universally flattering hue for brides. Be sure to hold a color swatch of any ivory next to your face to see how it plays against your skin and eye color. Some have creamy, warm undertones while others have a slightly pinker tint. Eggshell is one of the lighter shades of ivory.
This is a somewhat deeper shade of ivory with a beige-cream undertone. The name refers to the fact that it is meant to appear white under candlelight. It’s especially fitting for evening weddings, when its richness and depth will be set off to best advantage.
The deepest shade of ivory available, ecru borders on tan or beige. The name refers to the unbleached or raw color of linen. If you are looking for something that is less traditional and has some depth, ecru is worth trying out.