Designs by Yu
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Designs by Yu is a custom design studio offering unique and modern handmade invitations, announcements, stationery, name cards, favors and gifts. They take care to use environmentally friendly products and donate a portion of profits to charitable works.
Contact founder and creative director Virginia Yee (née Yu) to arrange a one-hour complimentary consultation.
Certified By The Guide Reviews(What does this mean?)
“I was lost about what I wanted to do with my invitations, and Virginia gave me some great ideas. I loved the finished invitations; everyone did. I had people taking them to their work to show other people who didn’t even know me! They were perfect!!! I have received so many invitations and mine definitely blew everyone else’s away!”
“Virginia is very talented. The sky’s the limit! She can do anything!”
“We were amazed and a bit speechless that the cards were so intimate; it’s like she created our own personal branding.”
“Virginia created five possible wedding invitations from which we chose one. We were impressed with the quality of the materials that she used and the attention to detail that she gave to each piece.”
“She was able to visualize what my wife and I had in mind and brought everything together in the perfect package.”
“I felt heard and understood during the planning stages. Virginia pours her heart out into her designs and her products and gives you the very best she can do.”
“Not only was Virginia responsive and reliable, but she was also always polite and explained everything clearly.”
Questions and Answers
What 3 words describe your work? Modern, detailed and personalized.
Why should someone hire you? I absolutely love collaborating with clients to make their vision a reality. I understand how stressful planning a wedding can be so I am here to ensure clients receive my undivided attention and personal care. I want to make this a fun and enjoyable process from the minute they contact me to the time they receive the final product. Also, couples who use us will be making a difference in the lives of others as a portion of our proceeds is donated to various charitable organizations.
What are the common misconceptions about your services? One misconception is that our work is easy to produce. Each piece is individually handmade (not mass-produced) and a lot of time and attention is poured into each piece, so we encourage clients to contact us early in the planning process to ensure they allow ample time for the design and production process. The second common misconception is that, because we do custom work, customers assume they won't be able to afford us. Customers will be surprised to find that our prices are reasonable and we are willing to work with them and offer alternative solution to stay within their budget. Though we might not be able to compete against the bigger companies who offer mass-produced invitations, you will however receive the personal attention you deserve and work that is uniquely designed for you.
What are some of sources of inspiration or influences on your work? I am inspired by people and their stories. I believe each couple is unique and it is such a joy to be able to interpret their visions, personalities and passions into something so tangible like invitations and favors. I am also inspired by the simple yet detailed beauty of nature.
What are 3 words that describe your personality? Down-to-earth, friendly and compassionate.
What's your favorite way to wind down after a hard day? Spending time with my amazing husband. Whether we are watching a movie, cooking, working out together or just sitting on the couch dreaming about the future, it doesn't matter what it is, as long as I am with him I feel relaxed and refreshed.
About This Company
Good things are even better when they come in gorgeous packages and that—according to her clients and colleagues—is always the case when you work with Virginia Yu, founder of Designs by Yu, an innovative design studio offering unique and stylish custom handmade invitations, announcements, stationery, favors and gifts. Virginia has found her bliss in creating beautiful, high-quality products for weddings, birthdays, showers and other important social and corporate events.
Professionally trained in interior design at L.A.‘s Fashion Institute of Design & Merchandising (FIDM), Virginia actually comes by her ingenuity and talent naturally. “My father was my first teacher,” she declares. “He was a wonderful graphic designer and I learned from him.” She made her first card at the age of six, quickly picking up skills beyond her years. Today she realizes that this art, which is as easy as breathing for her, is where her heart is. “My clients tell me that they just love working with Virginia,” says a colleague. “She produces some of the most creative things I have ever seen.” “I’m really impressed with her work,” raves another. “I actually like it better than my own!”
Virginia’s designs are fresh, clean, upbeat, eco-friendly and totally in tune with the times, as is clearly evident from her website portfolio. And while that accounts for some of her company’s popularity, Designs by Yu is also known for artfully interpreting client wishes, extraordinary attention to detail, and exceptional customer service. “Virginia really is a treasure,” asserts another fan. “I think her personal integrity is the foundation for her business. She’s genuinely committed to helping clients design a product that reflects what’s important to them…a product that defines who they are and what they value. When she works with any client, she not only gives her expertise, she gives them her heart.”
“My customers inspire me,” says Virginia. And she inspires them. Adoring clients love her commitment to the environment and community. “We’re doing what we can to reduce our carbon footprint not only in our day-to-day operation but in our lives,” explains Virginia, who—among other things—uses paper that’s chlorine and acid free, and manufactured with recycled fiber and post-consumer waste fiber. “We pledge to be socially responsible and create quality products that do not sacrifice beauty and, more importantly, our environment.”
Virginia also pays commissions forward by donating a portion of all proceeds, as well as her time, to charitable causes. No wonder this design studio is attracting a devoted following. “In her personal and business life, Virginia oozes honesty and authenticity,” reports a police chaplain who has collaborated with her on nonprofit projects. “I wish we could duplicate her! This world needs more people like Virginia!”
“If we had to do our wedding all over again,” says a recent bride, “we would probably change a lot of things except our cards. We recommend Designs by Yu to everyone we can, because we know they will not be disappointed.”
Designs by Yu Covers These Areas:Central California
- San Gabriel Valley / Pasadena
- And other areas by special arrangement.